SOFT SAVING: GEN Z’S FINANCIAL PHILOSOPHY

Soft Saving: Gen Z’s Financial Philosophy

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success complied with a familiar pattern: make continuously, save aggressively, buy a home, and plan for retirement. However Gen Z is coming close to cash with a fresh viewpoint. Rather than focusing solely on long-term buildup, this generation is focusing on balance, health

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